Changelog

Talk to Spark from Telegram. Connect your account in Integrations, then message Spark like you would in Adrio: ask for ads, send photos, and approve plans with a tap. Replies appear as Spark writes them, and finished ads arrive right in the chat. Type brand to switch between your brands.

Every night, Spark looks back over the day's chats and remembers what matters: how you like to work, facts you shared about your brand, and things you left unfinished. Next time, you do not have to repeat yourself. Anything Spark is only guessing shows up under Spark is noticing, and it starts using a guess once you confirm it. See all of it, and add or remove things, in Settings under What Spark knows.

Change the music or add and replace sound effects in the video editor, and the exported video now has exactly what you set.

Select several creatives and translate them, or resize them to new aspect ratios, in one go. Resizing extends the background instead of cropping, so nothing important gets cut off. Do it from the edit menu or just ask Spark.

Nano Banana 2.1, Krea 3 and FLUX 3 Klein are now available for making and editing static ads.

HEIC photos from your iPhone now upload as they are, along with TIFF, WebP, AVIF and GIF. Adrio converts them for you, so there is no need to export them first.

Pick which model makes your video ad, from 17 options including Seedance 2.5, Veo 3.1, MiniMax H3 Max, Grok Imagine, and new arrivals Wan 3.0, HappyHorse and HeyGen Video. Models that can extend a shot keep one continuous take going instead of cutting to a new clip.

Like someone from one of your videos? Save them to your character library and cast them again, with the same face and the same voice. Give a character new looks, like a different outfit or setting, and they still read as the same person. You can also continue a finished video as the next part, and Spark carries on the story with the same cast.

Spoken lines in video ads are now recorded in each character's voice first, then laid onto the footage, so what you hear matches the script instead of the model improvising. Every character keeps one voice from scene to scene, and the whole ad stays in the language you picked, captions included.

Ask Spark what is trending on TikTok in your niche. It finds the most-liked recent videos in your region, shows them in chat so you can watch them, and breaks down why they work. Save any of them to your media library, or use one as the reference for a new video ad.

Paste your Shopify store link and see its products right away, with versions of the same design shown as one product instead of a long list of sizes. Pick the ones you want and they import faster than before.

Pick a product, an aspect ratio and how many ads you want. Spark works out the angles and makes the whole batch, and you land on the project right away while it works. Choose classic offer-led ads, fresh concepts, or a mix of both. Want full control over every brief? Advanced mode is still one click away.

Ask how your Meta ads are performing and Spark replies with a proper report: charts, tables and a plain read of what is working and what is not. Before it suggests scaling or pausing something, it checks whether there is enough data to tell, and says so when there is not.

Start a project from a whole batch of your own images and videos in one upload. Bigger video files are supported too.

Video ads can now be made in 4:5, the tall feed format that takes up more of the screen on Facebook and Instagram.

Video ads can now carry animated graphics: titles, callouts and full graphic scenes between shots, designed around your footage and timed to what is being said. Captions move out of the way when a graphic needs the space. Before a video reaches you, Adrio checks frames from the finished render and fixes problems like clipped or overlapping text on its own, without paying for new footage.

Draw a box around part of a creative and describe the change. Adrio now edits only what is inside the box and leaves the rest of the image as it was, so small fixes stay small.

Connect Google Drive and browse your ad folders inside Adrio. Bring images and videos into a project or your media library, see which ones are already running on Meta, and launch the rest without downloading a thing. Search and filter by type, date, status and aspect ratio.

Ask Spark to launch a batch of ads and it comes back with a plan built from your account's history: how to group the creatives into ad sets, what to spend on each, and why. It checks your pixel and account setup before anything goes live. Set daily and monthly spending limits and Spark stays inside them, even on autopilot. Budget raises are capped as well, so a winning ad set grows step by step instead of all at once.

When an automation finishes, you get an email with a short summary of what Spark did. If a run is waiting on your approval, or fails, you hear about that too. Turn the emails off per automation if you would rather check in yourself. There is also a small library of automation templates to start from, so you do not have to write every schedule from scratch.

Thirteen caption styles to choose from, up from four, including a few loud ones (kinetic slam, neon glow, glitch) and a few quiet ones (bar, glass). Whatever style you pick is the one you get. Silent gaps where the model paused are cut out automatically. Ads can run with a voiceover or no speech at all, and quiet scenes are allowed to stay quiet. You can also add timed on-screen graphics, or move the captions anywhere on the canvas, or turn them off.

Every image and video you have ever given Adrio now lives in one library: product photos, logos, reference ads, anything you dropped into a Spark chat. Search it, filter it, archive what you no longer need. Upload the same file twice and you get one copy, not two. Spark looks through the library on its own, so when an ad needs a product shot it goes and finds one instead of asking you to upload it again.

Spark used to live in a side drawer. It now has a full page, with your chats down the side and a details panel showing which product and projects a chat is about. Not sure where to start? Pick from a list of common tasks and edit the prompt before you send it. When Spark needs something from you, it asks with a proper form: pick a product from a list, choose media from your library, or type an answer. No more spelling out product names in chat. You can also attach videos now, up to 20 files per message.

Ask for a grain overlay, a new title layer, or an image that does not exist yet, and the assistant makes it. It looks at the rendered frames while it works, so it can check its own result before handing it back. Colour grading is new too: adjust it from the inspector, ask the assistant to do it, and flip between graded and original footage to compare. Edits run in the background and you can watch what the assistant is doing step by step.

Video ads now come out in 1080p. Regular quality routes realistic ads and stylised ads to different models, and premium runs on Seedance 2.5. The same actor and the same product now carry through from one scene to the next instead of drifting. Two new looks: paper collage and adult cartoon.

Open a video in the editor, say what you want changed, and Spark makes the edit.

Connect your Meta ad account and Spark can publish ads, set up campaigns and ad sets, and change budgets or pause things. It asks before every action by default. If you trust it with something, save that permission and it stops asking for that one.

You can add your own images to a project alongside generated creatives. Watchlist changes too: adding companies is free up to a limit, then costs credits.

Tell Spark once and it should stick. Corrections on creatives and instructions in chat go into brand memory, and Spark can look back at earlier chats when it needs context. It is careful about it: a preference only becomes a rule after it has come up a few times.

Creative and video generation show live progress, with a time estimate based on how long recent runs took.

We re-analysed every ad in the library. Each one is now tagged with its product category, the angle it takes, and what it is trying to get you to do. Search matches on meaning and on exact words at the same time, so results are closer to what you typed.

When Spark is unsure, it now asks everything it needs in one go, up to four multiple-choice questions on a single card, with its own recommendation at the top. Fewer round trips before the work starts.

Finished creatives are upscaled before you see them. If the ad calls for the product on screen, Spark picks the product photos itself instead of asking. We also tightened the copy rules: shorter words, plainer sentences.

Spark no longer needs a PDF. Drop in a Word doc, a slide deck, a spreadsheet, or a Google Doc and it reads it the same way, as a brief, a chat attachment, or a knowledge file. Any images inside the document show up as possible references.

You can now put projects into folders. Make one per client or per campaign, whatever fits how you work, and move projects between them.

Connect your Adrio workspace to Claude to search competitor ads, create angles and audiences, manage swipe files, and send briefs to Spark.

Schedule Spark to handle recurring work for your brand. Review proposed actions before they run, or use autopilot when you want Spark to take care of them.

Browse a canvas of 100k+ real ads to find proven angles, hooks, and audiences. Search by what an ad is actually saying, filter the results, and send any ad straight into Spark to clone it or remix it for your product.

Adrio Spark can now search the web for new angles, audience ideas, customer reviews, and claims that need backing up. It also shows the sources it used.

You can now use @ mentions to add products, angles, and audiences directly to a Spark prompt. This is useful when you want Spark to research a specific product, update an angle, or create variations from existing work.

Brand scraping now pulls in cleaner details from your website. You can also refresh your brand from settings when your site changes, so new ads stay closer to your actual brand.

Adrio Spark is our new creative agent, now available in beta. Use it to create ads from PDF briefs and ask it to generate new creative angles. In the near future, you will be able to connect your Meta Ads account, automate the full workflow, and get aggregated performance insights directly from the agent.

Bug fixes: Product image selection is now more reliable, preventing errors when choosing items for your ads. Improved access: We have smoothed out the process for resuming creative projects once your subscription is active.

Improved adjustment edits: We have refined how our system generates adjustments to ensure they are more precise.

Bug fixes. Pricing updates are now accurately applied when you switch between different ad variations. Creative sessions now load properly when you navigate to them.

Bug fixes with CTA placement.

Better text formatting ensures that ad copy looks professional and consistent when editing is restricted. Improved design guidance helps the system generate more visually polished advertisements for your locked content.

The system now uses skills based on your chosen ad type, inferred from the reference image, to create more relevant and targeted content. The system is now more accurate when identifying and using items in your creative projects.

CTA button now has a third type: Transparent, with no background. Uploading images from PDFs is now significantly quicker, saving you time when adding attachments.

Ability to select product assets that will be required for creative generation.

Ability to sort your projects. Improved reliability: Your variation details are now more accurate and easier to manage. Variation analysis works more reliably.

Faster loading times for data gathered from websites. Improved performance for your research tasks by optimizing how we store information.